Taking a Shortcut to Coupon Success with Social Media

POSTED BY , UPDATED ON October 16th, 2019

The coupon craze typically has two conflicting impressions on nearly everyone exposed to it: intrigue and intimidation. On one end, most people are intrigued by the money-saving promises of couponing displayed in media such as TLC’s Extreme Couponing and countless coupon bloggers. On the other side of the spectrum, the average person may want to save extra money but is probably intimidated by how involved couponing appears. It’s just another way of freeing up your money, it’s important to think outside the box when it comes to your income.

Fortunately, you don’t have to live your life in a manic coupon-clipping state just to save a few bucks on essentials. If you want to meet somewhere in the middle, simply use your social media accounts to save money using the forums you already frequent.


1. Like, Follow, and Circle Your Favorite Corporations

Corporations often provide plenty of incentives for their customers to become their followers on social networks by offering a discount, freebie, coupon code and other savings opportunities to keep you engaged in their brand on social media.

This tactic is not just designed to save you money, but also to encourage you to share your savings with friends to ultimately build their following lists. Liking every single corporation you’ve shopped with may keep you up to date with new savings opportunities, but it may not be conducive to enjoying the social aspect of your account as well.

To keep things more balanced, try to stick to following no more than seven of your favorite corporations to prevent overwhelming yourself.


2. Participate in Contests

Some customers may be turned off by contests because they require a little extra work, but the payback is very often worth it for thrifty shoppers with a creative side.

Competitions can range from writing a commercial script about what the brand means to you to see how many of your Facebook friends you can get to “like” your photograph submission for a modeling contest.

Although you always run the risk of potentially losing the competition with this method, many corporations offer generous rewards for more than just the first place winner. Who knows? You may even take home the grand prize!


3. Pay Attention to Your Friends’ Savings

We’ll admit– a lot of the promises of a free iPad if you click a certain link are complete scams. However, that doesn’t mean you should immediately scroll past your friends’ posts about collecting coupons for free appetizers at a nearby restaurant and 50 percent off at your favorite shoe store.

More often than not, if a friend leaves you to comment about winning something from a corporation it’s probably a scam. Although you should certainly be cautious of these tricks, make sure to pay attention to potential savings opportunities that will be posted by your friends on their own profiles, since these are often authentic and could come with savings benefits.

Fortunately for busy, but frugal shoppers, couponing doesn’t only have to come in extreme forms. You don’t even have to look beyond the social networking sites you visit every day to discover a world of savings opportunities. Instead of searching for coupons all over the web, let them come to you by simply paying more attention to those you follow on your social media accounts.

Title Image Courtesy of Paul Swansen!